What Record Sales Really Mean: Digital versus Traditional Retail
Mark Goldstein
Mark Goldstein is Clinical Professor of Music Industry at the Thornton School of Music at the University of Southern California, and former Vice President of Business Affairs at Warner Bros. Records, from which he retired in 2004 to teach full time. Prior to his time at Warner Bros., he worked in private practice and for other record labels. He has published articles on the business side of music, and occasionally guest-lectures on this subject.
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Description:
Mark Goldstein, Clinical Professor of Music Industry at USC’s Thornton School and former VP of Business Affairs at Warner Bros. Records, analyzes the drop in music sales in recent years and whether digital sales are really making up for a significant portion of that shortfall, and discusses what record sales mean to artists hoping to build a real career.
