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What is the Difference Between Sales and Marketing?

Arny Schorr
Arny Schorr works at S'more Entertainment, a music and video B-to-B distribution company based in California that specialilizes in compilation reissues of classic television programs. Prior to this, he spent sixteen years at Rhino Home Video, where he grew the brand into a $22m per year business. He is considered one of the first people to explore the synergistic possibilities between music and home video entertainment.
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Description:

Arny Schorr of S’More Home Entertainment defines the difference between what a sales team does, and what a marketing team does, and discusses why the distinction is important.



Shoot Date:
Nov-05
Related Materials

Keywords:
Music Marketing | Sales

This Video Clip Appears on:
Strategy & Process | Market
Company or School:
SMore Entertainment

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