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Music Business Professor Nissan Wasfie on Economics, Entrepreneurship, and the Delicate Balance between Art and Commerce Music Business Professor Nissan Wasfie on How He Got His Start What To Look For in a Manager Balancing Ethics, Aesthetics and Profit in the Arts How the iPod Revolutionized the Music Industry The Challenges Inherent to Marketing Music Why Giving Away Music is the Best Way to Consumers’ Hearts (and Pocketbooks) Why Having a Plan is Essential to Success Choosing the Right Kind of Artist Management Redefining Your Product in a “Free” Market Redefining What It Means to be a Record Label An Argument for Multi-Channel Distribution Seizing the Moment: Advice from Music Business Professor Nissan Wasfie
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What Economics Really Means in the Music Business

Nissan Wasfie
Nissan Wasfie is a full-time faculty member at Columbia College Chicago, where he teaches economics, entrepreneurship and marketing in the Arts, Entertainment, and Music Management program. In addition, he works with a for-profit art consulting company, where he advises clients on how to develop an aesthetic vision for their art collections.
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Music business professor Nissan Wasfie defines economics and explains how economic principles apply to the music business.



Shoot Date: December 2007
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Keywords:
Entrepreneurship | Music Industry | Music Schools

This Video Clip Appears on:
Entrepreneurship
Company or School:
Columbia College Chicago

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