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Using the Web and Online Tools to Market Yourself

Dave Neupert
Dave Neupert is the founder and acting CEO of M80 Interactive Marketing, an online grassroots marketing firm which has managed publicity campaigns for companies like Warner Music Group, The Gap, Tommy Hilfiger, Honda and Fox Home Entertainment.
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Dave Neupert is the CEO of M80 Interactive Marketing, and internet based marketing company in Los Angeles. In this segment he talks about the importance of an artists's website. Neupert believes the website is the most important tool for an independent artist. He also discusses the value of data capture, mail management tools, and keeping your fan base updated with news and events. Moreover, websites are an excellent way for people to purchase your music and merchandise online.



Shoot Date: Mar-05
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Keywords:
Internet | Music Marketing | New Media | Online Music

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Marketing | Merchandise | Internet | Tools/Gear
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