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Brenda Joyner
Brenda E. Joyner is Associate Professor of Management at Loyola University, New Orleans. Since receiving her Ph.D. from the University of Georgia in 1995, Joyner has taught classes in strategic management, entrepreneurship, and business policy and strategy. Her research interests include small business strategies for entering emerging markets, global startups, the entrepreneur and new venture performance, and entrepreneurial ethics. Joyner has also published articles in Journal of Business and Economic Perspectives, Frontiers of Entrepreneurship Research, and Quality Progress.
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In this segment of a business plan seminar held at Loyola University, New Orleans, business professor Brenda Joyner discusses the main types of financing available to startup businesses, explaining what attributes venture capitalists typically look for in a business, and why bootstrap financing is the most common funding source amongst young entrepreneurs.



Shoot Date:
February 2008
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Keywords:
Entrepreneurship | Finance

This Video Clip Appears on:
Entrepreneurship
Company or School:
Loyola University New Orleans

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