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Tom Wilson & Jeanette Smith of Character Matters on Signing Your First Agency Deal
Jeanette Smith | Tom Wilson
Tom Wilson is the artist behind the popular newspaper comic character Ziggy. He took over drawing Ziggy from his father in 1987. In addition to Ziggy, Tom has worked as a conceptual creative consultant for Richard Saunders International. This world-renowned creative think tank has been named the nation's #1 innovation consulting service for developing new brands and products for Fortune 500 companies. He has also worked on branding programs for companies including American Express, Johnson & Johnson, The Ford Motor Company, Chrysler, Circuit City, Procter & Gamble, Hewlett-Packard, Hallmark, AT&T and Walt Disney, among others, and is the founder of Character Matters, a company specializing in developing world-class characters for branding and licensing. |
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Description: In this segment of a panel held at the SEA 2008 conference, Jeanette Smith and Tom Wilson of Character Matters, LLC discuss the reasons why an artist might need an agent, what qualities are important when trying to choose an agent, how to find an agent, how to evaluate a contract (in general terms), and when you need a lawyer to help you review your contracts.
Shoot Date: March 2008 |
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