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The Effect of Wide Availability on Retail Music Consumption
Adam Taylor
Adam Taylor is President of APM Music, the largest production music library in the world. APM’s client list boasts an impressive array of names, from major broadcast television networks and video game publishers to the NFL, and the company offers over 200,000 titles for licensing in addition to custom scoring services. Prior to his service at APM, Taylor served in executive positions with Caswell-Massey, Goldman/Taylor Entertainment and Taylor/Fox Enterprises. |
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Description: Adam Taylor, President of APM Music, discusses how the “long tail” effect applies to the business of his music library. He then ties that discussion to a larger trend in the music business in which digital distribution is allowing more people access to more music, and is therefore broadening the range of music that actually gets heard and sold.
Shoot Date: November 2007 |
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