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Sync Up 2008 Conference Panel: The Rest of the Business Goes Digital - Full Session Sync Up 2008 Conference Panel: The Rest of the Business Goes Digital - Panelist Introductions Loyola University Forum with Scott Aiges Marketing Your City, Cause or Company at SXSW About the New Orleans Jazz and Heritage Festival and Foundation Louisiana’s Entertainment Tax Credit Program Why Start a Music Business in New Orleans? Internships and Entry-Level Jobs with the New Orleans Jazz and Heritage Foundation The Future of the Music Business in New Orleans Bringing the Thelonious Monk Institute of Jazz to New Orleans The New Media and Video Game Industries in Louisiana Why Does the New Orleans Music Industry Lack Momentum? New Orleans Musicians and the National Music Community Fostering Corporate Investment in Louisiana Sync Up 2008 Conference Panel: Exporting Louisiana Music - Full Session Sync Up 2008 Conference Panel: Exporting Louisiana Music -- Introduction Sync Up 2008 Conference Panel: Exporting Louisiana Music - Panelist Introductions Sync Up 2008 Conference Panel: Exporting Louisiana Music - Developing and Exploiting the Market for Music From Louisiana Sync Up 2008 Conference Panel: Exporting Louisiana Music - Marketing and Presenting Traditional and Non-Traditional Music Sync Up 2008 Conference Panel: Exporting Louisiana Music - Audience Questions Sync Up 2008 Conference Panel: The Rest of the Business Goes Digital - Full Session Sync Up 2008 Conference Panel: The Rest of the Business Goes Digital - Panelist Introductions Sync Up 2008 Conference Panel: The Rest of the Business Goes Digital - JamBase.com and Building a Fanbase Online Sync Up 2008 Conference Panel: The Rest of the Business Goes Digital - CD Baby and Empowering Independent Artists Sync Up 2008 Conference Panel: The Rest of the Business Goes Digital - Audio Socket Sync Up 2008 Conference Panel: The Rest of the Business Goes Digital - The New Orleans Jazz and Heritage Talent Exchange Sync Up Conference Panel: The International Festival Market - Full Session Sync Up 2008 Conference Panel: The Rest of the Business Goes Digital - Panelist Introductions Sync Up 2008 Conference Panel: Exporting Louisiana Music - Developing and Exploiting the Market for Music From Louisiana Reality TV Producer/Director Anthony Dominici on his Early Career
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Sync Up 2008 Conference Panel: The Rest of the Business Goes Digital - Microsoft's Zune and the Zune Music Store

Jon Kertzer | Scott Aiges
Scott Aiges is Director of Programs, Marketing and Communications for the New Orleans Jazz & Heritage Foundation. Since 1990, he has been actively involved in efforts to develop and encourage investment in the region by the entertainment industry.
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Description:

In this segment of a panel held as part of the first annual Sync Up conference, sponsored by the New Orleans Jazz & Heritage Festival and Foundation, Jon Kerzter of Microsoft's Zune team explains how he and his team go about designing the Zune music store, how they select music, and what the searchability and sales challenges are when managing an online music store containing millions of songs. He also discusses how these factors affect musicians, and what artists can do to get their music featured on online music sales portals.



Shoot Date: May 2008
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Keywords:
Internet | Music Marketing | Online Music

This Video Clip Appears on:
Distribution | Internet
Company or School:
Jazz and Heritage Festival and Foundation | Sync Up Conference

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