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Sync Up 2008 Conference Panel: The Rest of the Business Goes Digital - JamBase.com and Building a Fanbase Online

Andy Gadiel | Scott Aiges
Scott Aiges is Director of Programs, Marketing and Communications for the New Orleans Jazz & Heritage Foundation. Since 1990, he has been actively involved in efforts to develop and encourage investment in the region by the entertainment industry.
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Description:

In this segment of a panel held as part of the first annual Sync Up conference, sponsored by the New Orleans Jazz & Heritage Festival and Foundation, Andy Gadiel of Jambase explains how the company was founded and why the online business has been successful for a full decade. He discusses how Jambase has enabled online advocacy and marketing to translate directly into concert ticket sales and growing fan bases for bands who the site follows, and who the audiences are who are helping this synergy emerge.



Shoot Date: May 2008
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Keywords:
Fan Base | Internet

This Video Clip Appears on:
Fan Base | Internet
Company or School:
Jazz and Heritage Festival and Foundation | Sync Up Conference

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