Description: Panelists Beth Russell, Jeanette Smith, and Benjie Hughes outline some of the important factors to consider before beginning the process of creating a website. They discuss methods for choosing a design style based on your target audience, choosing a domain name for the site, maintaining copyright ownership of the content, and creating a clear call to action, as well as search engine optimization, meta-tagging, and other technical concerns.
Shoot Date: March 2008 |