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SEA Conference Panel: How to Market TV and Film – Building Credibility as a Filmmaker

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Joe Roberts is an educator and filmmaker based in Chicago, IL. He holds a Ph. D. in entrepreneurship from the University of Chicago, and is a Coleman Foundation Professor of Arts Entrepreneurship & Small Business Management at Columbia College Chicago.
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Conference participants Greg Bizzaro, Joe Roberts, and Jeffrey Fisher explain the importance of demonstrating the ability to deliver a finished product, and the ways in which this establishes credibility as a filmmaker. They also explain why a having a good reputation is a prerequisite to attracting the attention of HBO and other major outlets for television and film.



Shoot Date:
February 2008
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