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Running Your Band's Business
George Howard
Former president of the storied Rykodisc label and founder of Slow River Records, George Howard is an accomplished musician, producer, executive, and educator. He currently holds posts as Assistant Professor of Management at Loyola University, Instructor and lecturer at Berklee College of Music’s BerkleeMusic program, and editor and frequent contributor to Artists House. He is the author of Getting Signed! An Insider's Guide to the Record Industry, and Publishing 101, both aimed at educating aspiring artists in how to succeed in a music industry game that at times seems rigged against them. |
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Description: Professor, musician and label owner George Howard argues that serious musicians need to run all aspects of their careers – songwriting, playing live, group dynamics, the team they assemble – like a business. He offers some practical tips to bands that don’t currently operate this way on how to apply business concepts to their careers, and advises all aspiring musicians to familiarize themselves with every aspect of the industry they’re entering.
Shoot Date: July 06 |
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