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Producer David Kershenbaum on Producing and Writing Emotionally Direct Music
David Kershenbaum
Acclaimed industry music man, David Kershenbaum is internationally known as a music entrepreneur and producer. As a multi-Grammy winner, Kershenbaum has over 75 international gold and platinum albums to his credit. He is considered by many to be one of the top producers in the world as well as being one of the most respected.
While at A&M records, the biggest and most successful independent record company in the world at the time, Kershenbaum was known for being a true artist development executive. He supervised the talent roster, produced artists, signed superstars like Janet Jackson, Bryan Adams and Joe Jackson and oversaw the recording careers of many the labels other major artists.
The roster the he supervised and help develop contributed greatly to the hefty $550 million price tag that A&M was ultimately sold for first to PolyGram and then to Universal where it is today.
Kershenbaum's credits read like a "who's who" of the artist world, most of them major stars like Supertramp, Cat Stevens, Tracy Chapman, Duran,Duran, Tori Amos and Joe Jackson but he is especially known for developing and breaking new artists.
In the current digital music world, Kershenbaum formed "Music Pros-Hollywood" in order to help new artists to find their way to standout from the thousands of daily uploads on the internet and get their music heard and remembered.
To view the three-minute trailer for TV and video editors, visit:
http://myspacetv.com/index.cfmfuseaction=vids.individual&videoid=24910774.
To visit Music Pros-Hollywood, got to http://www.musicproshollywood.com
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Description: Veteran producer David Kershenbaum introduces us to his very personal style of writing and producing music, which places the emphasis squarely on communicating emotion to listeners. He reveals why emotion is so critical to good music, and shares four concrete strategies for charging your own songs and recordings with a passion and emotional directness that will draw listeners in.
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