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Online Media and Strategic Marketing

Jon Vanhala
Jon Vanhala is the Vice President of New Media & Strategic Marketing for Verve Music Group.
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Jon Vanhala is the VP of New Media and Strategic Marketing for Verve Music Group. He describes what new media encompasses and the strategic marketing projects that are being developed for new media. He goes into detail about how the music industry is adapting to the digital market place and finding innovative ways to target audiences in the online world.



Shoot Date:
Oct-05
Related Materials

Keywords:
Future of Music | Internet | Music Marketing | New Media | Online Music | Technology

This Video Clip Appears on:
Marketing | Strategy & Process
Company or School:
Verve Music Group

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