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Larry Vallon
Larry Vallon is Senior Vice President, National Booking at AEG Live, the world’s second largest concert booking agency. Prior to this post, he was an executive with LiveNation/House of Blues.
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Larry Vallon, Senior Vice President of National Booking at AEG Live, talks about strategies for marketing live concerts to various demographics.



Shoot Date: February 2007
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Keywords:
Advertising | Booking | Concert Production | Touring

This Video Clip Appears on:
Playing Live
Company or School:
AEG Live

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