Loyola University Artist Management Seminar: Gary Gersh on Signing Nirvana
Don VanCleave | Gary Gersh | Steve Ralbovsky
Steve Ralbovsky is Senior Vice President of A&R at RCA Records. He has helped develop the careers of artists like The Red Hot Chili Peppers, Ben Kweller, The Strokes, to David Gray and Ray LaMontagne.
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Description:
In this segment of a panel discussion on artist management presented at Loyola University, New Orleans in 2008, artist manager and former A&R rep Gary Gersh discusses how he signed the most influential band of the 1990s to Geffen Records, and how he worked with them to make Nevermind.
