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Background on Jon Vanhala Online Media and Strategic Marketing Challenges in Online Marketing How to Promote Your Career as an Independent Artist The Marketing Process for New Music Why the Record Business Hasn't Gotten Behind New Media Digital Rights Management Digital Exclusives, Co-Op Advertising and New Technologies Pro Advice and Recommended Reading for Independent Artists
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    Jon Vanhala

    Jon Vanhala
    Jon Vanhala is the Vice President of New Media & Strategic Marketing for Verve Music Group.
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    Jon Vanhala, VP of new media and strategic marketing for Verve Music Group, talks about the different points of his job and about the music business in general.



    Shoot Date:     Oct-05
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    Verve Music Group

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