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Internet Marketing Strategies for Radio Stations

George Bundy
George Bundy is Chairman and CEO of BRS Media, a company which helps radio stations with internet branding. Under the name Dot FM, BRS is also the sole registrar of domain names in the .fm country code top level domain (for example, last.fm, 106.fm), which has become popular among internet radio stations as well as terrestrial radio stations which have an online presence.
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In a seminar held at Loyola University, New Orleans, George Bundy (CEO of BRS Media) discusses what an internet presence over and above a simple website (such as a streaming broadcast) can do to raise a radio station’s profile and increase the size and retention rate of their listener base.



Shoot Date: November 2006
Related Materials

Keywords:
Internet | Online Music | Radio | Streaming

This Video Clip Appears on:
Services | Internet
Company or School:
BRS Media | Loyola University New Orleans | Loyola University New Orleans Forum

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