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How Songs and Commercials Benefit Each Other
George Maloian
In his long and varied career, George Maloian has worked on all sides of the music business – as a manager at a major record label, at a music publishing firm, as a music supervisor, and most recently as Key Account Executive at APM Music. In this role, he partners with the company’s largest and most prestigious accounts to find the right music for their marketing campaigns. He is also a musician, and has a degree in composition. |
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Description: George Maloian, Key Account Executive with APM Music, explains the symbiotic relationship between an advertisement and the music featured in the advertisement.
Shoot Date: November 2007 |
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