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How Does a Manager Identify a Great Artist?

Marc Oswald
Marc Oswald is an artist manager whose clients include Big & Rich, Gretchen Wilson and Cowboy Troy, three of the biggest contemporary acts in country music.
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Artist manager Marc Oswald (Big & Rich, Gretchen Wilson) discusses what attributes he looks for in identifying great musicians who will be worth investing in.



Shoot Date: June 2006
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Country | Management | Manager | What it Takes

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