Getting Your Music Heard (and Turning That into Cash)
John Kellogg
John Kellogg is an entertainment attorney, performer, and Assistant Chair of the Music Business/Management Department at Berklee College of Music. He is also a practicing lawyer, who for many years represented the R&B group The O’Jays, and who currently represents singer Gerald Levert as well as emerging artists. Kellogg also performed and recorded with the R&B/funk group Cameo before attending law school.
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Description:
John Kellogg, Professor of Music Business/Management at Berklee College of Music, describes some strategies that emerging songwriters and artists can use to gain exposure for the music they make, that rely on getting paid a little today for a chance at getting paid a lot in the future.
