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Discovering Your Own Comfort Zone for Risk

Robert Cronberg is a professor in the Arts, Entertainment and Media Management department at Columbia College Chicago, where he teaches accounting, finance, economics, and entrepreneurship.

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Music business professor Robert Cronberg talks about why it is important for entrepreneurs and artists to have confidence in their abilities and ideas, and how that affects the level of financial risk they should assume in their careers.

Shoot Date:
December 2007
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