David Crace
David Crace is Senior Vice President of Marketing and Artist Development for EMI CMG.
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Description:
David Crace, Sr. VP Marketing and Artist Development at EMI CMG Label Group talks about Marketing at EMI CMG. Goes over the difficulties in marketing an artist and branding them for the consumer. He states that the main challenge is to keep an artist moving in a common and consistent direction while simultaneously giving them room to explore creatively.
