About the Digital Media Management MBA Program at St. Edward’s University

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Russell Rains
Russell Rains is an entertainment lawyer based in Austin, Texas who specializes in trademark and copyright law, especially as applies to digital and emerging media. He is currently serving as Director of the new MBA in Digital Media Management Program at St. Edward’s College in Austin, and is the former head of the Entertainment and Sports Law Section of the State Bar of Texas.

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Description:

Russell Rains, a lawyer and Director of the Digital Media Management MBA Program at St. Edward’s University in Austin, TX, introduces the program he runs, which is the first of its kind in the USA. He discusses the local music, film and gaming industries in and around Austin, and how his program is geared toward creating managers who can bridge the gap between traditional business, entrepreneurship, and new-media and emerging technology ventures that have yet to be proven moneymakers.

Shoot Date: October 2007

Keywords:
Management | Music Schools | What it Takes

This Video Clip Appears on:
Teaching
Company or School:
St. Edward's University

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