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ABA Forum: DIY Music in a Myspace World - Monetizing Unauthorized Music Downloading at Universities
Michael Guido | Robert Windham | Stanley H. Schneider | Terry McBride
Terry McBride is co-founder and CEO of Nettwerk Productions, the largest independent record label in Canada. Since its inception in 1984, McBride has grown Nettwerk into a diversified artist services empire, encompassing Nettwerk Records (a record label), Nettwerk Management (an artist management firm), Nettwerk Music Publishing, Nettmedia (a web and digital media enterprise), and Artwerks (a graphic arts and fashion design house). To date, Nettwerk releases have sold more than 100 million copies worldwide. McBride was also one of the creators of the Lilith Fair, a pioneering all-female performer concert tour that enjoyed great success for several years in the late 1990s. |
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Description: In this clip from the 2007 American Bar Association Forum on the Entertainment and Sports Industries, the panelists discuss the merits of a new scheme in which universities pay a fixed rate to the major music companies to indemnify them against lawsuits for unauthorized music downloading, and whether such a scheme could ever succeed. They also discuss the early implementations of this program in China, and compare the Chinese market to the Canadian and US markets in terms of how a model of this kind might be implemented.
Shoot Date: October 2007 |
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