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A Short Interview with Nettwerk CEO Terry McBride
Terry McBride
Terry McBride is co-founder and CEO of Nettwerk Productions, the largest independent record label in Canada. Since its inception in 1984, McBride has grown Nettwerk into a diversified artist services empire, encompassing Nettwerk Records (a record label), Nettwerk Management (an artist management firm), Nettwerk Music Publishing, Nettmedia (a web and digital media enterprise), and Artwerks (a graphic arts and fashion design house). To date, Nettwerk releases have sold more than 100 million copies worldwide. McBride was also one of the creators of the Lilith Fair, a pioneering all-female performer concert tour that enjoyed great success for several years in the late 1990s. |
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Description: Terry McBride, CEO of the Canadian music firm Nettwerk, shares some brief thoughts on some of the most important issues in today’s music business: why music entrepreneurs need to have vision and imagination; what a “360 deal” is and why major labels like them; how a subscription-based music distribution model could actually work; and where the music industry is likely to head in the future.
Shoot Date: October 2007 |
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