http://www.artistshousemusic.org/people/Sergio+George The taxonomy view with a depth of 0. http://www.artistshousemusic.org/videos/sergio+george Sergio GeorgeProducer/arranger Sergio George was the main visionary behind the RMM label, and now, as the leader of his own studio, Sir George Ent., he is one of the biggest names in the genre. George currently works with such acts as Marc Anthony and Victor Manuelle. Born and raised in East Harlem, NY, he was influenced by a wide variety of music ranging from New York street funk, to the early salsa sounds. Though he is best known for working with salsa artists, George has been expanding his horizons, working with musicians from other genres. - Sandra Brennan, All Music Guide http://www.artistshousemusic.org/videos/sergio+george#comment Sergio George SGZ Records Wed, 28 Jun 2006 18:06:03 -0700 admin 1370 at http://www.artistshousemusic.org/videos/producing+music+for+specific+styles Producing Music For Specific StylesProducer/arranger Sergio George discusses the steps to take in order to be a Latin producer. He emphasizes the importance of understanding the Latin culture. He makes the point that the key to being a successful producer is to know your marketplace and demographic and know what they want to hear. http://www.artistshousemusic.org/videos/producing+music+for+specific+styles#comment Genre Musician's Strategy Music Production Latin Genre Producer Recording Sergio George SGZ Records Wed, 28 Jun 2006 18:06:03 -0700 admin 1376 at http://www.artistshousemusic.org/node/1377 Advice for MusiciansProducer/arranger Sergio George gives advice to musicians to know how to read and write music as well as knowing different styles of playing music. http://www.artistshousemusic.org/node/1377#comment Advice Sergio George SGZ Records Wed, 28 Jun 2006 18:06:03 -0700 admin 1377 at http://www.artistshousemusic.org/node/1378 Advice for Working in the IndustryProducer/arranger Sergio George gives advice for starting out in the industry by starting at a lower position and learning as many things as you can from the bottom up. http://www.artistshousemusic.org/node/1378#comment Advice Sergio George SGZ Records Wed, 28 Jun 2006 18:06:03 -0700 admin 1378 at http://www.artistshousemusic.org/videos/about+sergio+george About Sergio GeorgeProducer/arranger Sergio George discusses his background. He started off playing piano as a musician and then moved to Columbia to join a band. Sergio believed that his experience in Columbia helped him progress musically but he still decided to go to school to learn as much as he could about music. He describes his first big break when he arranged music for a singer on a record which became popular leading to further connections with popular Latin artists. Sergio also talks about how important it is to be persistent and dedicated when pursuing a career in music. http://www.artistshousemusic.org/videos/about+sergio+george#comment Arranging Musician Sergio George SGZ Records Wed, 28 Jun 2006 18:06:03 -0700 admin 1374 at http://www.artistshousemusic.org/videos/defining+genres Defining GenresProducer/arranger Sergio George goes over determining the differences and interpretation of music in various genres and how they are geared towards different territories. http://www.artistshousemusic.org/videos/defining+genres#comment Latin Genre Sergio George SGZ Records Wed, 28 Jun 2006 18:06:03 -0700 admin 1372 at http://www.artistshousemusic.org/node/1375 LocationProducer and arranger Sergio George discusses the different locations and places that Latin music is centered and where you can become a successful musician. http://www.artistshousemusic.org/node/1375#comment Location Sergio George SGZ Records Wed, 28 Jun 2006 18:06:03 -0700 admin 1375 at http://www.artistshousemusic.org/videos/grammy+winning+producer+sergio+george+on+finding+a+target+audience Grammy-Winning Producer Sergio George on Finding a Target AudienceProducer Sergio George talks about how he decides what audiences to target when producing and marketing a project, what tools are most effective in breaking a song, and the ways in which Latin music audiences have evolved in recent years. http://www.artistshousemusic.org/videos/grammy+winning+producer+sergio+george+on+finding+a+target+audience#comment Genre Latin How do I define my target audience? Music Marketing Sergio George SGZ Records Wed, 28 Jun 2006 18:06:03 -0700 admin 1373 at http://www.artistshousemusic.org/videos/what+a+producer+does What a Producer DoesProducer/arranger Sergio George discusses the role a producer plays in the recording process, and shares some views on the challenges that await Latin music producers in particular. http://www.artistshousemusic.org/videos/what+a+producer+does#comment Music Production Producer Sergio George SGZ Records Wed, 28 Jun 2006 18:06:03 -0700 admin 1371 at