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 <title>Music Industry Profile: Fred Rosen of Ticketmaster</title>
 <link>http://www.artistshousemusic.org/videos/music+industry+profile+fred+rosen+of+ticketmaster</link>
 <description>Music Industry Profile: Fred Rosen of TicketmasterFred Rosen, founder and former President of Ticketmaster, introduces himself and the business of event ticketing. Along the way, he describes how he built Ticketmaster into the largest event ticket provider in the world, and shares valuable advice for entrepreneurs and executives on everything from marketing strategy to the nature of entrepreneurship to how to handle negative publicity and high-profile setbacks.</description>
 <comments>http://www.artistshousemusic.org/videos/music+industry+profile+fred+rosen+of+ticketmaster#comment</comments>
 <category domain="http://www.artistshousemusic.org/taxonomy/term/3576">Entrepreneurship</category>
 <category domain="http://www.artistshousemusic.org/musician+resources/music+business/touring">Touring</category>
 <category domain="http://www.artistshousemusic.org/taxonomy/term/3458">Concert Production</category>
 <category domain="http://www.artistshousemusic.org/taxonomy/term/3330">Entrepreneurship</category>
 <category domain="http://www.artistshousemusic.org/people/Fred+Rosen">Fred Rosen</category>
 <category domain="http://www.artistshousemusic.org/taxonomy/term/3354">Management</category>
 <category domain="http://www.artistshousemusic.org/keywords/music+industry">Music Industry</category>
 <category domain="http://www.artistshousemusic.org/taxonomy/term/4565">Technology</category>
 <category domain="http://www.artistshousemusic.org/taxonomy/term/4891">Ticketmaster</category>
 <pubDate>Thu, 04 Jan 2007 13:21:56 -0800</pubDate>
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 <title>What Is An Entrepreneur? With Former Ticketmaster CEO Fred Rosen</title>
 <link>http://www.artistshousemusic.org/videos/what+is+an+entrepreneur+with+former+ticketmaster+ceo+fred+rosen</link>
 <description>What Is An Entrepreneur? With Former Ticketmaster CEO Fred RosenFred Rosen, former owner and CEO of Ticketmaster gives his views on what makes a successful entrepreneur, and assesses the qualities that drive entrepreneurs to succeed in their chosen field.</description>
 <comments>http://www.artistshousemusic.org/videos/what+is+an+entrepreneur+with+former+ticketmaster+ceo+fred+rosen#comment</comments>
 <category domain="http://www.artistshousemusic.org/taxonomy/term/3576">Entrepreneurship</category>
 <category domain="http://www.artistshousemusic.org/taxonomy/term/4063">Process</category>
 <category domain="http://www.artistshousemusic.org/musician+resources/music+business/touring">Touring</category>
 <category domain="http://www.artistshousemusic.org/keywords/advice">Advice</category>
 <category domain="http://www.artistshousemusic.org/taxonomy/term/3330">Entrepreneurship</category>
 <category domain="http://www.artistshousemusic.org/people/Fred+Rosen">Fred Rosen</category>
 <category domain="http://www.artistshousemusic.org/taxonomy/term/4891">Ticketmaster</category>
 <category domain="http://www.artistshousemusic.org/taxonomy/term/4651">Touring</category>
 <pubDate>Thu, 04 Jan 2007 13:31:34 -0800</pubDate>
 <dc:creator>matt</dc:creator>
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 <title>Ticketmaster Background</title>
 <link>http://www.artistshousemusic.org/videos/ticketmaster+background</link>
 <description>Ticketmaster BackgroundFred Rosen, former owner and CEO of Ticketmaster, discusses his background and the beginnings of Ticketmaster.</description>
 <comments>http://www.artistshousemusic.org/videos/ticketmaster+background#comment</comments>
 <category domain="http://www.artistshousemusic.org/taxonomy/term/3576">Entrepreneurship</category>
 <category domain="http://www.artistshousemusic.org/musician+resources/music+business/services">Services</category>
 <category domain="http://www.artistshousemusic.org/musician+resources/music+business/touring">Touring</category>
 <category domain="http://www.artistshousemusic.org/taxonomy/term/3330">Entrepreneurship</category>
 <category domain="http://www.artistshousemusic.org/people/Fred+Rosen">Fred Rosen</category>
 <category domain="http://www.artistshousemusic.org/taxonomy/term/4891">Ticketmaster</category>
 <category domain="http://www.artistshousemusic.org/taxonomy/term/4651">Touring</category>
 <category domain="http://www.artistshousemusic.org/taxonomy/term/3409">Venues</category>
 <pubDate>Thu, 04 Jan 2007 13:29:07 -0800</pubDate>
 <dc:creator>matt</dc:creator>
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<item>
 <title>Fred Rosen of Ticketmaster on The Rise of Premium Ticket Pricing</title>
 <link>http://www.artistshousemusic.org/videos/fred+rosen+of+ticketmaster+on+the+rise+of+premium+ticket+pricing</link>
 <description>Fred Rosen of Ticketmaster on The Rise of Premium Ticket PricingFormer Ticketmaster CEO Fred Rosen discusses how the economics of ticket pricing for live concerts has evolved over the past few decades. He describes the invention of the “Golden Circle” (which was the first premium-priced event ticket plan) and the advent of tiered pricing based on seat location, and shares his thoughts on how tiered pricing has transformed the business of live music for promoters, artists, managers, and agents.</description>
 <comments>http://www.artistshousemusic.org/videos/fred+rosen+of+ticketmaster+on+the+rise+of+premium+ticket+pricing#comment</comments>
 <category domain="http://www.artistshousemusic.org/musician+resources/music+business/services">Services</category>
 <category domain="http://www.artistshousemusic.org/musician+resources/music+business/touring">Touring</category>
 <category domain="http://www.artistshousemusic.org/people/Fred+Rosen">Fred Rosen</category>
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 <pubDate>Thu, 04 Jan 2007 13:25:31 -0800</pubDate>
 <dc:creator>matt</dc:creator>
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 <title>Fred Rosen of Ticketmaster on Handling Pressure and Negative Publicity</title>
 <link>http://www.artistshousemusic.org/videos/fred+rosen+of+ticketmaster+on+handling+pressure+and+negative+publicity</link>
 <description>Fred Rosen of Ticketmaster on Handling Pressure and Negative PublicityFormer Ticketmaster CEO Fred Rosen shares his thoughts on Ticketmaster’s negative portrayal in the press, and how he learned to deal with criticism from writers and groups who may or may not have had complete knowledge of Ticketmaster’s business and the economics of concert ticket sales.</description>
 <comments>http://www.artistshousemusic.org/videos/fred+rosen+of+ticketmaster+on+handling+pressure+and+negative+publicity#comment</comments>
 <category domain="http://www.artistshousemusic.org/musician+resources/music+business/services">Services</category>
 <category domain="http://www.artistshousemusic.org/musician+resources/music+business/touring">Touring</category>
 <category domain="http://www.artistshousemusic.org/people/Fred+Rosen">Fred Rosen</category>
 <category domain="http://www.artistshousemusic.org/taxonomy/term/4891">Ticketmaster</category>
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 <pubDate>Thu, 04 Jan 2007 13:28:24 -0800</pubDate>
 <dc:creator>matt</dc:creator>
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 <title>Former Ticketmaster CEO Fred Rosen on the Power of Consistency and Repetition in Marketing</title>
 <link>http://www.artistshousemusic.org/videos/former+ticketmaster+ceo+fred+rosen+on+the+power+of+consistency+and+repetition+in+marketing</link>
 <description>Former Ticketmaster CEO Fred Rosen on the Power of Consistency and Repetition in MarketingFred Rosen, former owner and CEO of Ticketmaster, tells what marketing strategies he used to beat his competition and grow Ticketmaster into an international corporation – strategies that anyone can use to help advance their own interests. </description>
 <comments>http://www.artistshousemusic.org/videos/former+ticketmaster+ceo+fred+rosen+on+the+power+of+consistency+and+repetition+in+marketing#comment</comments>
 <category domain="http://www.artistshousemusic.org/taxonomy/term/3507">Publicity/Promotion</category>
 <category domain="http://www.artistshousemusic.org/musician+resources/music+business/services">Services</category>
 <category domain="http://www.artistshousemusic.org/musician+resources/music+business/touring">Touring</category>
 <category domain="http://www.artistshousemusic.org/people/Fred+Rosen">Fred Rosen</category>
 <category domain="http://www.artistshousemusic.org/keywords/music+marketing">Music Marketing</category>
 <category domain="http://www.artistshousemusic.org/taxonomy/term/4891">Ticketmaster</category>
 <category domain="http://www.artistshousemusic.org/taxonomy/term/4651">Touring</category>
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 <pubDate>Thu, 04 Jan 2007 13:29:54 -0800</pubDate>
 <dc:creator>matt</dc:creator>
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 <title>Fred Rosen of Ticketmaster on Service Charges and the Cost of Business</title>
 <link>http://www.artistshousemusic.org/videos/fred+rosen+of+ticketmaster+on+service+charges+and+the+cost+of+business</link>
 <description>Fred Rosen of Ticketmaster on Service Charges and the Cost of BusinessFormer Ticketmaster CEO Fred Rosen discusses the evolution of service charges and business costs in the ticketing industry, and describes what charges constitute the service charge that ticket agents add to the cost of concert tickets. He also recounts how Ticketmaster made it part of their service to take criticism about the cost of tickets on behalf of all the players involved, why that decision was made, and how it affected Ticketmaster.</description>
 <comments>http://www.artistshousemusic.org/videos/fred+rosen+of+ticketmaster+on+service+charges+and+the+cost+of+business#comment</comments>
 <category domain="http://www.artistshousemusic.org/musician+resources/music+business/services">Services</category>
 <category domain="http://www.artistshousemusic.org/musician+resources/music+business/touring">Touring</category>
 <category domain="http://www.artistshousemusic.org/people/Fred+Rosen">Fred Rosen</category>
 <category domain="http://www.artistshousemusic.org/taxonomy/term/4891">Ticketmaster</category>
 <category domain="http://www.artistshousemusic.org/taxonomy/term/4651">Touring</category>
 <category domain="http://www.artistshousemusic.org/taxonomy/term/3409">Venues</category>
 <pubDate>Thu, 04 Jan 2007 13:27:32 -0800</pubDate>
 <dc:creator>matt</dc:creator>
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 <title>Outlets and ECommerce</title>
 <link>http://www.artistshousemusic.org/videos/outlets+and+ecommerce</link>
 <description>Outlets and ECommerceFred Rosen, former owner and CEO of Ticketmaster, discusses Ticketmaster&#039;s entry into e-commerce and the benefits e-commerce has had for the company.</description>
 <comments>http://www.artistshousemusic.org/videos/outlets+and+ecommerce#comment</comments>
 <category domain="http://www.artistshousemusic.org/musician+resources/music+business/services">Services</category>
 <category domain="http://www.artistshousemusic.org/musician+resources/music+business/touring">Touring</category>
 <category domain="http://www.artistshousemusic.org/people/Fred+Rosen">Fred Rosen</category>
 <category domain="http://www.artistshousemusic.org/taxonomy/term/3343">Internet</category>
 <category domain="http://www.artistshousemusic.org/taxonomy/term/3394">Sales</category>
 <category domain="http://www.artistshousemusic.org/taxonomy/term/4891">Ticketmaster</category>
 <category domain="http://www.artistshousemusic.org/taxonomy/term/4651">Touring</category>
 <pubDate>Thu, 04 Jan 2007 13:30:54 -0800</pubDate>
 <dc:creator>matt</dc:creator>
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 <title>Scalping and the Value of a Show</title>
 <link>http://www.artistshousemusic.org/videos/scalping+and+the+value+of+a+show</link>
 <description>Scalping and the Value of a ShowFred Rosen, former owner and CEO of Ticketmaster, discusses the essence of scalping and the value that is placed on a show.</description>
 <comments>http://www.artistshousemusic.org/videos/scalping+and+the+value+of+a+show#comment</comments>
 <category domain="http://www.artistshousemusic.org/musician+resources/music+business/services">Services</category>
 <category domain="http://www.artistshousemusic.org/musician+resources/music+business/touring">Touring</category>
 <category domain="http://www.artistshousemusic.org/people/Fred+Rosen">Fred Rosen</category>
 <category domain="http://www.artistshousemusic.org/taxonomy/term/3394">Sales</category>
 <category domain="http://www.artistshousemusic.org/taxonomy/term/4891">Ticketmaster</category>
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 <pubDate>Thu, 04 Jan 2007 13:24:47 -0800</pubDate>
 <dc:creator>matt</dc:creator>
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 <title>Orderly Distribution and Thru-Put</title>
 <link>http://www.artistshousemusic.org/videos/orderly+distribution+and+thru+put</link>
 <description>Orderly Distribution and Thru-PutFred Rosen, former owner and CEO of Ticketmaster, discusses distribution and thru-put using the telephone and the addition of internet sales.</description>
 <comments>http://www.artistshousemusic.org/videos/orderly+distribution+and+thru+put#comment</comments>
 <category domain="http://www.artistshousemusic.org/musician+resources/music+business/services">Services</category>
 <category domain="http://www.artistshousemusic.org/musician+resources/music+business/touring">Touring</category>
 <category domain="http://www.artistshousemusic.org/taxonomy/term/4548">Internet</category>
 <category domain="http://www.artistshousemusic.org/taxonomy/term/3323">Distribution</category>
 <category domain="http://www.artistshousemusic.org/people/Fred+Rosen">Fred Rosen</category>
 <category domain="http://www.artistshousemusic.org/taxonomy/term/3343">Internet</category>
 <category domain="http://www.artistshousemusic.org/taxonomy/term/3394">Sales</category>
 <category domain="http://www.artistshousemusic.org/taxonomy/term/4891">Ticketmaster</category>
 <category domain="http://www.artistshousemusic.org/taxonomy/term/4651">Touring</category>
 <pubDate>Thu, 04 Jan 2007 13:26:47 -0800</pubDate>
 <dc:creator>matt</dc:creator>
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