http://www.artistshousemusic.org/people/Andrew+Emil The taxonomy view with a depth of 0. http://www.artistshousemusic.org/videos/sea+conference+panel+marketing+your+performing+art+full+session SEA Conference Panel: Marketing Your Performing Art – Full SessionConference participants Andrew Emil, Benjie Hughes, Bob Baker, Lisa Canning, and moderator Matt Boresi share cost-effective strategies for marketing in the performing arts, including how to reach the right audience; how to measure the success of a campaign; and how to build long-term relationships with customers. http://www.artistshousemusic.org/videos/sea+conference+panel+marketing+your+performing+art+full+session#comment Strategy & Process Andrew Emil Benjie Hughes Bob Baker Coleman Foundation Lisa Canning Matt Boresi Music Marketing S.E.A. (Self Employment in the Arts) Thu, 12 Jun 2008 16:27:40 -0700 Luke 20107 at http://www.artistshousemusic.org/videos/sea+conference+panel+marketing+your+performing+art+preparing+to+market+your+product SEA Conference Panel: Marketing Your Performing Art – Preparing to Market Your ProductConference participants Andrew Emil, Benjie Hughes, Bob Baker, Lisa Canning, and Matt Boresi discuss how to identify a unique selling proposition and find a niche audience for your product. http://www.artistshousemusic.org/videos/sea+conference+panel+marketing+your+performing+art+preparing+to+market+your+product#comment Strategy & Process Andrew Emil Benjie Hughes Bob Baker Branding Coleman Foundation Entrepreneurship Lisa Canning Matt Boresi Music Marketing S.E.A. (Self Employment in the Arts) Thu, 12 Jun 2008 16:35:42 -0700 Luke 20110 at http://www.artistshousemusic.org/videos/sea+conference+panel+marketing+your+performing+art+determining+your+marketing+budget SEA Conference Panel: Marketing Your Performing Art – Determining Your Marketing BudgetConference participants Andrew Emil, Benjie Hughes, Bob Baker, Lisa Canning, and Matt Boresi share their most effective strategies for acquiring quality prospects and measuring the success of a marketing campaign, offering examples from their own experiences in which the least expensive method yielded the most valuable results. http://www.artistshousemusic.org/videos/sea+conference+panel+marketing+your+performing+art+determining+your+marketing+budget#comment Strategy & Process Andrew Emil Benjie Hughes Bob Baker Budget Coleman Foundation Lisa Canning Matt Boresi Music Marketing S.E.A. (Self Employment in the Arts) Thu, 12 Jun 2008 16:40:18 -0700 Luke 20112 at http://www.artistshousemusic.org/videos/sea+conference+panel+marketing+your+performing+art+low+cost+and+no+cost+marketing+methods SEA Conference Panel: Marketing Your Performing Art – Low-Cost and No-Cost Marketing Methods Conference participants Andrew Emil, Benjie Hughes, Bob Baker, Lisa Canning, and Matt Boresi discuss marketing strategies that can be implemented for little or no cost. http://www.artistshousemusic.org/videos/sea+conference+panel+marketing+your+performing+art+low+cost+and+no+cost+marketing+methods#comment Strategy & Process Andrew Emil Benjie Hughes Bob Baker Budget Coleman Foundation Lisa Canning Matt Boresi Music Marketing S.E.A. (Self Employment in the Arts) Thu, 12 Jun 2008 16:43:30 -0700 Luke 20114 at http://www.artistshousemusic.org/videos/sea+conference+panel+marketing+your+performing+art+relationships+and+networking SEA Conference Panel: Marketing Your Performing Art – Relationships and NetworkingConference participants Andrew Emil, Benjie Hughes, Bob Baker, Lisa Canning, and Matt Boresi explain the importance of having a two-way relationship between entrepreneur and customer. Canning shares her own experience developing customer relationships and demonstrates methods for building long-term loyalty and repeat business. http://www.artistshousemusic.org/videos/sea+conference+panel+marketing+your+performing+art+relationships+and+networking#comment Networking Andrew Emil Benjie Hughes Bob Baker Coleman Foundation Community Entrepreneurship Lisa Canning Matt Boresi Networking Thu, 12 Jun 2008 16:45:53 -0700 Luke 20116 at http://www.artistshousemusic.org/videos/sea+conference+panel+marketing+your+performing+art+successful+marketing+tactics SEA Conference Panel: Marketing Your Performing Art – Successful Marketing TacticsConference participants Andrew Emil, Benjie Hughes, Bob Baker, Lisa Canning, and Matt Boresi share some of their most successful approaches to marketing, stressing the importance of offering value to customers rather than trying to sell them something; building goodwill with customers by giving away free products; and networking outside your “comfort zone.” http://www.artistshousemusic.org/videos/sea+conference+panel+marketing+your+performing+art+successful+marketing+tactics#comment Strategy & Process Andrew Emil Benjie Hughes Bob Baker Coleman Foundation Lisa Canning Matt Boresi Music Marketing S.E.A. (Self Employment in the Arts) Thu, 12 Jun 2008 16:48:39 -0700 Luke 20118 at http://www.artistshousemusic.org/videos/sea+conference+panel+marketing+your+performing+art+marketing+an+experience SEA Conference Panel: Marketing Your Performing Art – Marketing an ExperienceConference participants Andrew Emil, Benjie Hughes, Bob Baker, Lisa Canning, and Matt Boresi address a question from an audience member who is concerned about her ability to effectively market the experience of her live performance art. The panelists discuss creative strategies for monetizing a unique experience, offering suggestions as to how to capitalize on that uniqueness in order to cultivate a following and create a series of valuable products that capture the singular experience of each performance. http://www.artistshousemusic.org/videos/sea+conference+panel+marketing+your+performing+art+marketing+an+experience#comment Strategy & Process Andrew Emil Benjie Hughes Bob Baker Coleman Foundation Creativity Lisa Canning Matt Boresi Music Marketing Thu, 12 Jun 2008 16:53:22 -0700 Luke 20120 at http://www.artistshousemusic.org/videos/sea+conference+panel+marketing+your+performing+art+legal+and+financial+considerations+for+a+new+business SEA Conference Panel: Marketing Your Performing Art – Legal and Financial Considerations for a New BusinessConference participants Andrew Emil, Benjie Hughes, Bob Baker, Lisa Canning, and Matt Boresi address a question from an audience member inquiring about the need for an attorney and accountant. The panelists agree that it is essential to have to both, and explain the many ways in which these professionals are worthwhile investments. http://www.artistshousemusic.org/videos/sea+conference+panel+marketing+your+performing+art+legal+and+financial+considerations+for+a+new+business#comment Team Andrew Emil Benjie Hughes Bob Baker Coleman Foundation Finance Lawyer Lisa Canning Matt Boresi S.E.A. (Self Employment in the Arts) Team Thu, 12 Jun 2008 17:16:47 -0700 Luke 20122 at http://www.artistshousemusic.org/videos/sea+conference+panel+marketing+your+performing+art+when+and+how+to+give+away+free+product SEA Conference Panel: Marketing Your Performing Art – When and How to Give Away Free ProductConference participants Andrew Emil, Benjie Hughes, Bob Baker, Lisa Canning, and Matt Boresi suggest criteria to use when deciding whether to give away free product, explaining how to profile your audience and create a call to action that motivates customers to interact with your company beyond the initial promotion. http://www.artistshousemusic.org/videos/sea+conference+panel+marketing+your+performing+art+when+and+how+to+give+away+free+product#comment Strategy & Process Andrew Emil Benjie Hughes Bob Baker Coleman Foundation Lisa Canning Matt Boresi Music Marketing Promotion S.E.A. (Self Employment in the Arts) Thu, 12 Jun 2008 17:22:25 -0700 Luke 20124 at http://www.artistshousemusic.org/videos/sea+conference+panel+marketing+your+performing+art+collaborating+with+like+minded+artists SEA Conference Panel: Marketing Your Performing Art – Collaborating with Like-Minded ArtistsConference participants Andrew Emil, Benjie Hughes, Bob Baker, Lisa Canning, and Matt Boresi discuss various ways to build a mutually beneficial business community with other artists through networking, pooling content for websites, and other strategies. http://www.artistshousemusic.org/videos/sea+conference+panel+marketing+your+performing+art+collaborating+with+like+minded+artists#comment Entrepreneurship Networking Andrew Emil Benjie Hughes Bob Baker Coleman Foundation Collaboration Community Lisa Canning Matt Boresi Networking S.E.A. (Self Employment in the Arts) Thu, 12 Jun 2008 17:26:06 -0700 Luke 20126 at