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Untitled Document Marketing | Merchandise
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MerchandiseNew MediaMusic MarketingInternet Merchandising Branding Advertising Independent Labels
Featured People
Jeff DorenfeldDave NeupertThe Honey BrothersTisa Mylar
Additional Resources
The Importance of Your CD Cover
CD and Merchandise Tips
Making a Marketable CD

 

 

 

 

 

 

 

 



Merchandising is an essential element to any successful marketing plan. The biggest mistake a band could make after playing a great show is to have nothing of any interest for sale immediately afterwards. Find out what to make, when to make it, and how to optimize this important revenue stream.


 
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Jeff Dorenfeld How Tour Merchandise Sales Work
Featuring: Jeff Dorenfeld, Berklee College of Music
Keywords: Advertising | Merchandising | Music Schools | Touring Subjects: Merchandise
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Tisa Mylar Merchandise Talk with the Manager at the Whisky A Go-Go
Featuring: Tisa Mylar, Whisky A GoGo
Keywords: Booking | Merchandising | Venues Subjects: Marketing | Merchandise
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The Honey Brothers The Honey Brothers on Merchandise and The Music Business
Featuring: The Honey Brothers,
Keywords: Independent Artists | Independent Labels | Internet | Merchandising | Music Marketing Subjects: Marketing | Merchandise | Fan Base | Playing Music | Process of Releasing an Album
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Catherine Stellin The Needs of Today
Featuring: Catherine Stellin, The Intelligence Group
Keywords: Advertising | Branding | Music Marketing Subjects: Advertising | Marketing | Strategy & Process | Merchandise
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Catherine Stellin Consumer Merchandise Trends Today
Featuring: Catherine Stellin, The Intelligence Group
Keywords: Advertising | Branding | Merchandising | Music Marketing Subjects: Advertising | Marketing | Strategy & Process | Merchandise
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Dave Neupert Using the Web and Online Tools to Market Yourself
Featuring: Dave Neupert,
Keywords: Internet | Music Marketing | New Media | Online Music Subjects: Marketing | Merchandise | Internet | Tools/Gear
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What To Make And How To Make It
By: Mike King
Keywords: Manufacturing | Merchandising | Music Marketing

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