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Untitled Document
Marketing | Merchandise

Marketing

Publicity/Promotion

Retail/Distribution

Strategy & Process

Branding Music Marketing Internet New Media Online Music Independent Labels Merchandising Independent Artists

Catherine Stellin Tisa Mylar The Honey Brothers Jeff Dorenfeld

The Importance of Your CD Cover

CD and Merchandise Tips

Making a Marketable CD

Merchandising is an essential element to any successful marketing plan. The biggest mistake a band could make after playing a great show is to have nothing of any interest for sale immediately afterwards. Find out what to make, when to make it, and how to optimize this important revenue stream.

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Videos
Articles
Blogs
Transcriptions

Jeff Dorenfeld

How Tour Merchandise Sales Work
Featuring: Jeff Dorenfeld, Berklee College of Music
Keywords: Advertising | Merchandising | Music Schools | Touring
Subjects: Merchandise
- Clip Page

The Honey Brothers

The Honey Brothers on Merchandise and The Music Business
Featuring: The Honey Brothers,
Keywords: Independent Artists | Independent Labels | Internet | Merchandising | Music Marketing
Subjects: Marketing | Merchandise | Fan Base | Playing Music | Process of Releasing an Album
- Clip Page

Catherine Stellin

Consumer Merchandise Trends Today
Featuring: Catherine Stellin,
Keywords: Advertising | Branding | Merchandising | Music Marketing
Subjects: Advertising | Marketing | Strategy & Process | Merchandise
- Clip Page

Tisa Mylar

Merchandise Talk with the Manager at the Whisky A Go-Go
Featuring: Tisa Mylar, Whisky A GoGo
Keywords: Booking | Merchandising | Venues
Subjects: Marketing | Merchandise
- Clip Page

Catherine Stellin

The Needs of Today
Featuring: Catherine Stellin,
Keywords: Advertising | Branding | Music Marketing
Subjects: Advertising | Marketing | Strategy & Process | Merchandise
- Clip Page

Dave Neupert

An Artist's Website
Featuring: Dave Neupert,
Keywords: Internet | Music Marketing | New Media | Online Music
Subjects: Marketing | Merchandise | Internet | Tools/Gear
- Clip Page

What To Make And How To Make It
	By: Mike King Keywords: Manufacturing \| Merchandising \| Music Marketing

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