John E. Hughes is Chairman Emeritus of the Coleman Foundation, a philanthropic foundation which operates mostly in Chicago and the American Midwest. He is also the founder of Fanny May candies, which now operates more than 200 stores across the central United States.
John E. Hughes, a retired accountant and founder of Fannie May Candies, discusses his outlook on entrepreneurship and business with an audience at the 2008 Self-Employed Artists Conference. Among the topics he discusses are the connection between entrepreneurship and competitive sports, the importance of the five senses to a solid business plan, why greed is not a key foundation of business, and more.
Retired entrepreneur John E. Hughes introduces one of the concepts he feels is essential to being a great entrepreneur – intimacy, or a willingness to find out what other people (e.g. your customers) like and dislike, and caring about their wants and needs.
Retired entrepreneur John E. Hughes discusses the importance of the senses – touch, smell, taste, sight and hearing – to business, and how he has made a living off of satisfying these phenomena.
Retired entrepreneur John E. Hughes discusses the mysterious aspect of entrepreneurship – that is, your dreams and expectations, and the need for a business owner to maintain a mystique around their product and brand in order to keep consumers interested and engaged.
Retired entrepreneur John E. Hughes discusses the connection between entrepreneurship and sports, and what businesspeople can learn from competition in other areas of life.
Retired entrepreneur John E. Hughes discusses how his unique outlook on business and entrepreneurship evolved out of his experiences in the 1940s, returning from the Second World War.
