Cara Williams is Director of Synk, a quarterly music and lifestyle magazine based in Australia that combines reporting on cutting-edge art, music and trends with features on more established visionary artists.
Cara Williams, Director of the Australian music and lifestyle magazine Synk, introduces her magazine and describes what it takes to launch and run such a venture. She addresses the need for a journalist to be responsible for the things they write, and discusses the rigors of being an entrepreneur in today’s music journalism business.
Cara Williams, Director of the Australian music and lifestyle magazine Synk, introduces the magazine and what her goals are in founding and running it. She discusses the publication’s main editorial focus, its target audience, and how she uses grassroots support to uncover new alternative artists to feature in the magazine.
Cara Williams, Director of the Australian music and lifestyle magazine Synk, discusses how she talked her way into a career in music journalism and offers advice to ambitious young people who want to take a similar path.
Cara Williams, Director of the Australian music and lifestyle magazine Synk, discusses the importance of networking, dealing fairly with contacts, and building grassroots and industry support when launching a new venture.