Scott Aiges, Director of Programs, Marketing and Communications for the New Orleans Jazz & Heritage Foundation, discusses with a group of students at Loyola University, New Orleans the challenges and pleasures of being deeply involved in the music business in New Orleans. He shares his thoughts on the current New Orleans scene, the business climate for new entertainment companies, the benefits of being located in the city, and the prospects for the future of music, film and entertainment in the birthplace of jazz.

In this panel, part of the first annual Sync Up conference held in 2008 in New Orleans and sponsored by the New Orleans Jazz & Heritage Festival and Foundation, panelists discuss the challenges and opportunities they face when marketing, selling or promoting Louisiana-made music to the world, and share their thoughts on what the future holds for music from Louisiana.

Scott Aiges, Director of Programs, Marketing and Communications for the New Orleans Jazz & Heritage Foundation, shares his thoughts on why New Orleans’ music industry (and industrial infrastructure in general) has been eclipsed by places like Austin and Nashville, and what the city needs in order to once again be competitive in this arena.

In this segment of a panel held as part of the first annual Sync Up conference, sponsored by the New Orleans Jazz & Heritage Festival and Foundation, Jon Kerzter of Microsoft's Zune team explains how he and his team go about designing the Zune music store, how they select music, and what the searchability and sales challenges are when managing an online music store containing millions of songs. He also discusses how these factors affect musicians, and what artists can do to get their music featured on online music sales portals.

Scott Aiges, Director of Programs, Marketing and Communications for the New Orleans Jazz & Heritage Foundation, shares his thoughts on what he considers the poor reputation of New Orleans musicians among the music business at large, and what local musicians and music companies need to do to combat this negative image.

In this segment of a panel held as part of the first annual Sync Up conference, sponsored by the New Orleans Jazz & Heritage Festival and Foundation, Elliot Adams of CD Baby explains how his company helps independent and emerging artists gain exposure for their work while allowing them to keep most of what they earn. He discusses CD Baby's business model and catalog of services, how artists submit music to the site, and much more.

Scott Aiges, Director of Programs, Marketing and Communications for the New Orleans Jazz & Heritage Foundation, talks with students at Loyola University, New Orleans about what the state of Louisiana is doing to attract and foster corporate investment in the region, with special regard to investment from the entertainment industry.

In this segment of a panel held as part of the first annual Sync Up conference, sponsored by the New Orleans Jazz & Heritage Festival and Foundation, Brent McCrossen of AudioSocket explains how his company is taking the business of music supervising online, and how his company is combining traditional music supervising services with social networking to take full advantage of the advantages conferred by the internet.

In this segment of a panel held as part of the first annual Sync Up conference, sponsored by the New Orleans Jazz & Heritage Festival and Foundation, moderator Scott Aiges and panelist Chris Schultz (of Voodoo Ventures) introduce the Jazz and Heritage Talent Exchange, a new online venture designed to help Louisiana artists gain exposure in order to get licensed for music and film and to find booking opportunities.

In this informative session held at the 2008 Sync Up Conference in New Orleans, moderator Scott Aiges and a panel of experts discuss the international festival scene and Louisiana - how all artists (from Louisiana or not) get booked onto international festivals, Louisiana's place on the world music stage, and some of the administrative, logistical and financial problems that ensue from booking internationally. The panelists also share information about the festivals they run, and explain their goals as well as some of the obstacles they face. Panelists: Peter Tladi of the Joy of Jazz Festival (Johannesburg, South Africa), artist manager Cynthia Simien, Edgard Radesca of the Bourbon Street Music Club and its accompanying Bourbon Street Festival (SĂŁo Paolo, Brazil), Rick Mitchell from the Houston International Festival (Houston, TX), Peter Dammann of the Waterfront Blues Festival (Portland, OR) , and Justine Lubet of the Nancy Jazz Pulsations Festival (Nancy, France).

Panel: Scott Aiges, Peter Tladi, Cynthia Simien, Edgard Radesca, Rick Mitchell, Peter Dammann, Justine Lubet

In this segment of a panel held as part of the first annual Sync Up conference, sponsored by the New Orleans Jazz & Heritage Festival and Foundation, moderator Scott Aiges introduces the panelists: Brent McCrossen of AudioSocket, Jon Kerzter of Microsoft's Zune team, Elliot Adams of CD Baby, Andy Gadiel of Jambase, and Chris Schultz of Voodoo Ventures.

Scott Aiges, Director of Programs, Marketing and Communications for the New Orleans Jazz & Heritage Foundation, discusses with students at Loyola University, New Orleans, the things that make Austin’s SXSW festival so attractive to entertainment-industry players, and why making a strong showing there can help your label, company, or career gain momentum and national attention.

In this segment of a panel held as part of the first annual Sync Up conference, sponsored by the New Orleans Jazz & Heritage Festival and Foundation, Scott Aiges of the Foundation introduces the session and explains the goals of the Sync Up conference.

In this segment of a panel held as part of the first annual Sync Up conference, sponsored by the New Orleans Jazz & Heritage Festival and Foundation, the panelists discuss who the target market is for Louisiana music, where they live, what they do, and how to reach them. They also discuss media and entertainment events (such as movies) which can drive periodic surges of interest in a genre of music or conflict with a festival or tour, and much more.

Anthony Dominici, a veteran cinematographer, director of photography and film/TV producer, explains how he came to work on reality television shows like The Real World, America’s Next Top Model, The Amazing Race.

Scott Aiges, Director of Programs, Marketing and Communications for the New Orleans Jazz & Heritage Foundation, describes for a group of students at Loyola University, New Orleans the history of music festivals in general, and the New Orleans Jazz and Heritage Festival in specific. He also discusses the programs that the Foundation runs using funds raised by the Jazz and Heritage Festival.

In this segment of a panel held as part of the first annual Sync Up conference, sponsored by the New Orleans Jazz & Heritage Festival and Foundation, Scott Aiges of the Foundation introduces the panelists: Marian Leighton Levy of Rounder Records, Mike Kappas of the Rosebud Agency, Ira Padnos of the Ponderosa Stomp Music Festival, Mary Lou Krase of the Overture Center in Madison, WI, and Ben Jaffe of Preservation Hall.

Scott Aiges, Director of Programs, Marketing and Communications for the New Orleans Jazz & Heritage Foundation, discusses the nuts and bolts of Louisiana’s entertainment tax credit program, which provides incentives to film and music companies who wish to shoot or record in the state, and how this program has contributed to the state’s economic and artistic health.

In this segment of a panel held as part of the first annual Sync Up conference, sponsored by the New Orleans Jazz & Heritage Festival and Foundation, the panelists discuss who the target market is for Louisiana music, where they live, what they do, and how to reach them. They also discuss media and entertainment events (such as movies) which can drive periodic surges of interest in a genre of music or conflict with a festival or tour, and much more.

Scott Aiges, Director of Programs, Marketing and Communications for the New Orleans Jazz & Heritage Foundation, discusses the cultural, economic, and intangible advantages that accrue to the entrepreneur who bases his or her new music enterprise in New Orleans.