Jerry Moss, cofounder with Herb Alpert of the legendary A&M label, discusses the highlights of his career at length. He discusses his own entry into the music business, the founding and building of A&M, his thoughts on entrepreneurship and management and the end of his relationship with A&M, and shares some advice for people who aspire to a career as an executive in the music industry.

Jerry Moss, cofounder of the legendary A&M label, advises people aspiring to a career in the music business on what qualities will help you to excel, and on identifying the point in your life when you should make the critical decisions about who you are, what you do, and how you want to achieve your goals.

Jerry Moss, cofounder of the legendary A&M label, discusses what drove him to become a part of the music business, the circumstances that led him into his eventual career path, and the qualities he feels helped him capitalize on the opportunities he had.

Jerry Moss, cofounder of the legendary A&M label, recounts his time working in radio on the West Coast in the 1950s and early 1960s, how he met Herb Alpert, and how he came to work with Alpert for the first time.

Jerry Moss, cofounder of the legendary A&M label, discusses the founding of the label with Herb Alpert, how they financed and achieved their early success, and how they went about building a robust business that could withstand a few failures.

Jerry Moss, cofounder of the legendary A&M label, discusses how he and Herb Alpert went about building an artist roster and building A&M into a sustainable brand and business.

Jerry Moss, cofounder of the legendary A&M label, discusses A&M’s first big successes and how he and his partners went about capitalizing on that success and dealing with the new business challenges that it brought.

Jerry Moss, cofounder of the legendary A&M label, discusses his working relationships with Herb Alpert, with A&M’s staff, and with artists signed to the label, and assesses how those relationships contributed to the company’s success and ultimately influenced the record industry at large.

Jerry Moss, cofounder of the legendary A&M label, discusses the business reasons behind his and Herb Alpert’s decision to sell A&M Records to PolyGram in 1989, what that decision ultimately meant to him, the label, and to Polygram, and the reasons that he and Alpert chose to re-enter the record industry with the 1994 founding of the Almo Sounds label.

Jerry Moss, cofounder of the legendary A&M label, compares his experiences in the music industry with his experiences with one of his new avocations, breeding and racing horses – especially as regards the need for a successful executive to recognize and capitalize on opportunities, and to persist until success is certain.