Michael Rothchild is President of Landslide Records, an independent label based in Atlanta and home to artists like Scrapomatic and Blueground Undergrass.
Landslide Records principal Michael Rothchild gives his thoughts on what bands need to do in order to impress audiences, work as a unit, and have a chance at a successful career.
Michael Rothchild, the president of Landslide Records, gives advice for anyone wanting to start a career in the music industry. He explains various character traits people need to posess in order to be successful in the industry. Michael's advice is to take advantage of any opportunities that present themselves and work hard to advance your career.
Michael Rothchild, the president of Landslide Records, talks about the importance of knowing the history behind music. He makes the point that those who know the history of music tend to be more successful because it creates the ability to network and relate to people within the industry.
Michael Rothchild, the president of Landslide Records, talks about the different ways his company goes about marketing artists. He explains how their marketing is aimed to pinpoint radio station formats that will reach the intended audience. Michael also discusses how important it is in marketing to have a band on the road that is out touring. He then goes over his company's marketing planning and strategies.
Michael Rothchild, the president of Landslide Records, talks about how his company works with artists. He discusses the variety of artists he deals with in terms of distribution whether it be independent artists or artists signed to a major label.