Nick Light, VP of artist development and touring at Warner Brothers Records, talks about what it takes to be a touring artist and what it means to be a tour manager.

Nick Light is the VP of Artist Development and Touring at Warner Brothers Records. In this clip he gives advice about pursuing a career in the music business. He recommends learning everything possible about tour management and get experience at any level you can.

Nick Light is the VP of Artist Development and Touring at Warner Brothers Records. In this clip he talks about his background as a tour manager. He discusses how he started as a stage hand and then moved up to stage manager which created the opportunity to work for a prominent tour manager. Eventually he was hired by Warner Brothers. He also talks about some other hobbies he did on the side such as rodeo and stand up comedy.

Nick Light is the VP of Artist Development and Touring at Warner Brothers Records. He talks about the pros and cons of an artist having outside representation. He makes the point that outside representation can sometimes book shows that the record label can't. Nick then describes how important relationships are with people outside the label because some connections can lead to a greater advancement in an artist's career.

Nick Light is the VP of Artist Development and Touring at Warner Brothers Records. He discusses where record companies should stand in the touring market today. He believes that the record company should take the responsibility to maximize press exposure, sales, and radio promotion. Nick makes the observation that a tour is more of a business environment than a party scene for an artist. He explains how record labels are more involved in the planning, costs and promotion of the tour then previously. Nick then describes the financial relationship between the artist and the label and the advantages an artist has being at a major label.

Nick Light, VP of Artist Development and Touring at Warner Brothers Records, discusses the importance of touring and playing live to the career of an artist, and underscores the critical importance of honing your live act in order to win over a dedicated fanbase that can launch your career.

Nick Light is VP of Artist Development and Touring at Warner Brothers Records. He talks about what it takes to be a good tour manager. Nick states that the main objective of a tour manager is to be organized and keep the band on track by completing everything on time. He also goes over different styles of being a tour manager and makes the point that a tour manager doesn't necessarily have to have a musical background.