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Videos
Articles
Blogs
Full Interviews
ABA 2008: “Advertising in the Converged World” – Panel on Merchandising and Licensing – Full Session
Featuring:
Cydney A. Tune
|
Emily Della Maggiora
|
Jonathan Kirsch
|
Kim Niemi
|
Seth Steinberg
,
American Bar Association (ABA)
Keywords:
Advertising
|
Music Marketing
Subjects:
Clip Page
|
Add to Playlist
ABA Forum: Cross Marketing Clients Across Multimedia Platforms in Entertainment, Arts, and Sports – Full Session
Featuring:
Clark C. Griffith
|
Jessica Darraby
|
Rick Kurnit
|
Robert Reisenberg
,
American Bar Association (ABA)
Keywords:
Advertising
|
Lawyer
|
Music Marketing
Subjects:
Music as a Business
|
Advertising
|
Strategy & Process
Clip Page
|
Add to Playlist
How Tour Merchandise Sales Work
Featuring:
Jeff Dorenfeld
,
Berklee College of Music
Keywords:
Advertising
|
Merchandising
|
Music Schools
|
Touring
Subjects:
Merchandise
Clip Page
|
Add to Playlist
ABA Forum: Cross Marketing Clients Across Multimedia Platforms in Entertainment, Arts, and Sports – Ambush Marketing
Featuring:
Clark C. Griffith
|
Rick Kurnit
,
American Bar Association (ABA)
Keywords:
Advertising
|
Ethics
|
Music Marketing
Subjects:
Advertising
|
Strategy & Process
|
Ethics
Clip Page
|
Add to Playlist
Co-op Advertising with the Coalition of Independent Music Stores
Featuring:
Don VanCleave
,
Coalition of Independent Music Stores
Keywords:
Advertising
|
Co-Op
|
Retail
Subjects:
Retail
|
Distribution
Clip Page
|
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Advertising Basics: Considerations for an Effective Print Ad
By:
Mike King
Keywords:
Advertising
Building Buzz on Primetime T.V.
By:
Jason Moon Wilkins
Keywords:
Advertising
|
Music Supervising
|
Synchronization
|
Television
Tips for Concise Writing
By:
Jonathan Feist
Keywords:
Advertising
|
Music Marketing
|
Writing
Music & Corporate Advertising: New Perspectives
By:
Brian T. Atkinson
Keywords:
Advertising
|
Licensing
|
Television
The Inevitable Rise and Liberation of NiggyTardust!
Smashing Pumpkins and Independent Retail
Tom Waits vs. Frito Lay Lawsuit
ABA 2008: “Advertising in the Converged World” – Panel on Merchandising and Licensing – Full Session
Featuring:
Cydney A. Tune
|
Emily Della Maggiora
|
Jonathan Kirsch
|
Kim Niemi
|
Seth Steinberg
,
American Bar Association (ABA)
Keywords:
Advertising
|
Music Marketing
Subjects:
Clip Page
|
Add to Playlist
ABA Forum: Cross Marketing Clients Across Multimedia Platforms in Entertainment, Arts, and Sports – Full Session
Featuring:
Clark C. Griffith
|
Jessica Darraby
|
Rick Kurnit
|
Robert Reisenberg
,
American Bar Association (ABA)
Keywords:
Advertising
|
Lawyer
|
Music Marketing
Subjects:
Music as a Business
|
Advertising
|
Strategy & Process
Clip Page
|
Add to Playlist
Marketing and Consumer Research with The Intelligence Group
Featuring:
Catherine Stellin
,
The Intelligence Group
Keywords:
Advertising
|
Branding
|
Music Marketing
Subjects:
Advertising
|
Marketing
|
Strategy & Process
Clip Page
|
Add to Playlist
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