Description: In this segment of a panel held as part of the first annual Sync Up conference, sponsored by the New Orleans Jazz & Heritage Festival and Foundation, the panelists discuss who the target market is for Louisiana music, where they live, what they do, and how to reach them. They also discuss media and entertainment events (such as movies) which can drive periodic surges of interest in a genre of music or conflict with a festival or tour, and much more.
Shoot Date: April 2008 |