"Strategy" can be an intimidating word for many artists. It seems so...business-speak. Perhaps it is, and yet, without strategy, your chances of having a sustained career on your own terms are pretty slim. The important thing to remember is that a key component to strategy is creativity. Frankly, many of the old "strategies" simply aren't working very well.
As with music fundamentals, gaining a deep understanding of strategy allows you to improvise, and develop a plan that is applicable to your own situation.
This section provides a personalized guide to the rich content that Artists House Music provides to give you the edge you need for success.
Publishing By: George Howard
Publishing has always been at the center of the music business, but it's been sort of an exclusive club. Outsiders have been unable to gain access because they'
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