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Featured People
Chris PelonisFrancis ManzellaJeff MadisonLars TofastrudWes LaChotJoanna CottenGeorge MassenburgGreg NormanHoward BilermanJustin Ulysses MorseJeff LiptonJeff CarrollDoug McBrideDavid GlasserJJ GoldenJohn SnyderKendall Minter
Essential Questions
  • How do I get my record in the stores?
  • How do I get a job with a record company?
  • How do I run an Integrated Marketing Campaign?
  • How can I get publicity?
  • How can I get people to my gig?

Recently Viewed
  • About Frank Ticheli
  • What Responsibilities Does a Conductor Have to His or Her Audience?
  • Music Educator Adam Gilbert on His Career Path
  • Booking the New Orleans Jazz & Heritage Festival
  • Music Editor Dan Carlin on Illegal Downloading and Corporate Thinking

Additional Resources
NothingButMusic.com
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Treating Your Band as a Business
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Careers
There are thousands of jobs in the music industry. Learn how to define your goal and develop a sound strategy for your career in music.

Genre
Music requires a sound strategy irrespective of genre. Whether you want to be a classical performer, a jazz musician, a hip-hop artist, or other type of performer, gain an understanding of the skills needed to establish a long-term career on your own terms.

Finance
For someone working in music, knowing the financial aspects of the industry is invaluable. Learn about the flow of money, from royalties and advances, to strategies that will help you maximize your income.

Team
Booking agents, artist managers, lawyers, publicists, and tour managers. Learn who you need on your team, when you need them, and what you should pay them.

Networking
Create a strategy for expanding your social/business circle and maximize the connections that will make an impact on your success in the music business.

Development
Put a strategy in place to help you develop a long-term career by following your own path and vision.

Business
If you want to keep making music, or keep a venture running that has anything to do with music be it management or recording you have to apply sound business strategy.

Playing Music
An artist’s live performances must be viewed in the same light as any other business venture.

Songwriting
As with most elements of the music business, your odds of success are directly related to your knowledge. Understand the important aspects you will need to know to make the most of your songwriting career.

Tools/Gear
Know what tools are at your disposal and how to integrate them into your overall strategy.

Videos
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Featured Content
Chris Blackwell Chris Blackwell on the Craft of Artist Development
Featuring: Chris Blackwell, Loyola University New Orleans | Loyola University New Orleans Forum
Keywords: Artist Development
Subjects: Musician's Strategy | Development | Team

- Clip Page | Add to Playlist
Jim Ellis Why Acting Professional is Part of Being Professional
Featuring: Jim Ellis,
Keywords: Advice | What it Takes
Subjects: Musician's Strategy | Development

- Clip Page | Add to Playlist
Tim Hall Learning Pro Tools with Tim Hall, Chapter 2: Organizing Your Tracks
Featuring: Tim Hall,
Keywords: Pro Tools | Recording
Subjects: Home Recording | Musician's Strategy | Professional Recording | Mixing and Mastering | Music Production | Tools/Gear

- Clip Page | Add to Playlist

The Three Essentials of Management
By: George Howard
Keywords: Independent Artists | Making It | Management | Manager | Team
Multiple rights deals in the US: 360 degree deals and beyond...
By: Dina LaPolt
Keywords: Getting Signed | Record Companies | Record Deals
Classroom as Company, Company as Classroom
By: John Snyder
Keywords: Community | Entrepreneurship | Music Education

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